Anna Pragman: Product Designer & UX Strategist.
Anna is a product designer based in San Francisco, CA & New York, NY. Informed by her background in luxury fashion, she turns user insights into seamless user experiences.
About:
I approach every project with structure and aesthetic intention in equal measure—for me, the two are inseparable. Drawing from years in luxury CX and documentary storytelling, I fuse empathy with digital precision. Clarity of form follows clarity of thinking.
With professional experience across e-commerce and high-end hospitality, I build digital environments that are coherent, considered, and built to last. I leverage full-funnel marketing and rapid prototyping to ensure every design makes a measurable, data-driven impact.
Alongside my core work, I explore product thinking and creative coding, often supervised by my orange cat. I thrive on daily challenges, from geography puzzles to monospace typefaces, always seeking to evolve my creative process.
Education:
Parsons School of Design
Expertise:
Interaction Design
Advanced Prototyping
Figma & Framer
User Research & Testing
Product Strategy
CX (Customer Experience)
AI Integration
Digital Marketing (Mid-to-End Funnel)
Cross-Functional Leadership
Open for work
Say hello on LinkedIn or drop me a line at apragman@gmail.com